A lifelong reader, Alan founded the Apple Book Company, a regional distributor of books and book fairs in the Carolinas and Virginia, in 1981. He joined Scholastic in 1988 with the acquisition of his company and held a variety of positions in marketing, sales, and product development before being appointed President and Publisher of Scholastic’s proprietary publishing imprint, Tangerine Press in 2003.
In 2005, Alan assumed responsibility for the entire U.S. Book Fairs business. As president, he led a team of 3,500 employees who help put more than 100 million books in the hands of children every year, encouraging a love of reading that will have a lasting influence on their lives long after they leave the classroom.
Alan retired as President of Scholastic Book Fairs in 2020. He and his wife Carrie spend time traveling, reading and waterskiing. They have three grown children and two granddaughters they surround with books.